Marcher Markholt
Global Social Media Manager


Global Social Media Manager for LIEWOOD

On behalf of LIEWOOD we are looking for an ambitious Global Social Media Manager to join our Marketing team. You will be part of a fast-growing global brand, and a dynamic team powered by ambition, passion for design and strong business acumen.



LIEWOOD is an international kids' lifestyle brand designing and producing accessories, interior and selected clothing for babies and children. LIEWOOD products are created with a sustainable mindset - from design and functionality to carefully selected materials such as organic cotton, recycled polyester, wood, and silicone, following the highest quality standards.

LIEWOOD is a dynamic, design-driven, and highly commercial company in rapid growth - founded in 2015 by Anne Marie Lie Norvig with the desire and commitment to create a unique kid's lifestyle brand focusing on functionality, esthetics, and sustainability. LIEWOOD is based in Copenhagen, and our universe is deeply rooted in the Nordic design tradition.


The position

In this role, you will lead the innovation and development of our Social Media Strategy as well as setting the overall strategy for our digital channels both DTC and B2B. You are digital savvy and a passionate storyteller who understands how to build community through interesting Social Media. You will be working from the LIEWOOD head office in Copenhagen and report to the Head of Marketing.

Your main areas of responsibility will include:

  • Develop and drive our Social Media strategy (incl. plans, deployment, KPI’s)

  • Develop, maintain, and innovate current platforms and potential new channels

  • Creating value focusing on Brand identity and support of the yearly Marketing


  • Build community long term - via engaging brand & product stories, collaborations

    and by association

  • Implementation of efficient technical platforms, tools & knowledge to measure and

    steer our Social Media efforts

Your profile

The ideal candidate comes with a relevant degree in the field of marketing communication. You have 3-5 years of experience in a similar role therefore have top-notch social media skills and the ability to activate and engage users. You are a talented social media manager with the ability to build digital communication in a commercial environment. Furthermore, you are or have international experience, so you know what works around the world. Hereto you are used to work in a global environment across different teams and channels. Hence you possess the ability to understand strategic SoMe at an international level.

Also, you are creative and innovative as well as strategic and organized and you always pay attention to the detail. Moreover, you have solid experience working with organic growth.

You are a team player yet with an independent working style and a passionate communicator with excellent skills in English both written and spoken. You are attentive to trends and behaviors that influences social media consumption and have experience with efficient platforms and analytical tools to establish a future proof social media presence with trackable performance.

In order to be a match for the position at LIEWOOD, it is essential, that you can reflect yourself in the company’s values, that are based on a strong customer focus, ambition, and agility. Therefore, you are an open, happy, and positive person who is well-liked among colleagues. You need to be confident, motivated, and have a strong drive, regarding pushing forward.



If you want to know more about the job you can contact Ida Sganzerla on email: ida@marchermarkholt.com